Company · Updated
What podcasters are saying about Nike (NKE)
Summary
In the past 30 days, 6 speakers on 6 finance podcasts discussed Nike (NKE) in 8 views. Going by each speaker's latest call, 3 are bearish and 2 are bullish. Chorus has followed Nike since October 1, 2026.
Who talks about it most
- Larry McDonald · 3
- Matthew Boss · 1
- Jesse Felder · 1
- Michael Batnick · 1
- Jeff Weniger · 1
- Jonathan Boyar · 1
The latest views
Newest first. Every quote is checked against the episode's transcript.
Larry McDonald · The Bear Traps ReportBullish
Nike is a capitulation buy: down 75-80%, about $3B of free cash flow, and 30% below its 200-month average.
Nike is 75-80% off its highs, with about $3B of free cash flow expected over the next year against a market cap of about $51B. Trading volume in the latest week was about 360M shares against a float of 1.1B, which he reads as category-five capitulation. He says the stock is 30% below its 200-month moving average, and that the 2028 Olympics is a future catalyst.
“the capitulation score that we're getting in Nike is category five... When you can buy a world class brand that's trading 30% below its two hundred month moving average”at 9:49
Wealthion: Larry McDonald: S&P 500 Could Crash 30% Over the Next Year ·
Matthew Boss · JPMorganBearish
Nike's sportswear and lifestyle half is declining double digits, so its turnaround needs a clear plan.
Nike's business is split about 50/50 between performance and innovation, which is gaining, and lifestyle and sportswear, which is down double digits. Its running innovation is working, but the core issue is that half the business is in decline. Its sportswear lacks the performance credibility of rivals in categories where they are the first choice. The upcoming analyst day should lay out a two-phase plan.
“It's the lifestyle and the sportswear 50% that's down double digits. ... The issue is 50% of the business is in decline.”at 34:19
Jesse Felder · The Felder ReportBullish
Nike is a great long-term opportunity despite trading below its 200-week moving average most of this year.
Nike is one of the out-of-favor great brands trading at very cheap valuations. Following Munger's approach of buying wonderful brands when they trade below their 200-week moving average, Nike has traded below that level for most of this year. He notes that this does not mean Nike is not a great long-term opportunity, and he sees deep contrarian value in names like it, though he would not go all in right now.
“But Nike's traded below that kind of a level for a long time now, for most of this year. But that doesn't, you know, mean it's still not a great long term opportunity.”at 1:02:39
Thoughtful Money: Is The Market Hitting Its Breaking Point? | Jesse Felder ·
Larry McDonald · The Bear Traps ReportBullish
Nike, a fallen hall-of-fame brand, is a high-conviction pick flagged by his capitulation model.
Nike is a hall-of-fame brand that is down about 70%. McDonald cites his seven-factor capitulation model, which measures the intensity of selling, the distance below the lower Bollinger Band and relative strength, as the basis for the view. The transcript cuts off before the full case is made.
“We have a stock called Nike, hall of fame brand. ... We have a capitulation model, seven factor model, that measures the intensity of the selling,”at 35:53
The Julia La Roche Show: #420 Larry McDonald: The Market Has Already Crashed. The Index Just Hasn’t Noticed ·
Larry McDonald · The Bear Traps ReportBullish
Nike has capitulated to deep lows; cash flow and dividend cover make a large rebound plausible by 2028.
Nike shows a 'category five capitulation' with its price far below the lower Bollinger Band on weekly and daily relative strength. He compares it to Intel's 2024-25 low (since up about 150%), Alibaba's 2022 low and ExxonMobil in November 2020. Such lows typically form at quarter and year end, when companies 'kitchen sink' results and portfolio managers sell names they don't want on year-end holdings reports, so they can buy back next year. Free cash flow of roughly $2-3 billion against about $8 billion in cash supports a 5% dividend. He says this is a cushion rather than true downside protection, and concludes the probability of a Nike-like doubling or tripling by the 2028 Olympics is rising.
“the probability that something like a Nike is by the Summer Olympics in 2028 is up a 100, 150, 200% from here. I wouldn't be surprised.”at 37:47
The Julia La Roche Show: #420 Larry McDonald: The Market Has Already Crashed. The Index Just Hasn’t Noticed ·
Michael Batnick · Ritholtz Wealth ManagementBearish
Nike's business and stock are all bad, with Jordan brand sales down mid-teens year over year.
Michael cites Jordan brand sales down mid-teens year over year, which he calls a crash for a sneaker line. He says the stock has fallen almost every day this year, so the business and stock are all bad.
“Nike, of course, is getting demolished. The business, the stock, it's all bad. And Jordan brands was down mid teens year over year.”at 47:21
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Jeff Weniger · Corgi InvestBearish
Nike has gotten ahead of itself; fashion-driven apparel brands like it are risky at premium valuations.
Weniger uses Nike as a case study in how fickle apparel is. He recalls Gap rising about 500% in the early 1990s and then falling out of favour, and Lululemon as another brand that seemed unstoppable before it fell. He argues that apparel is an area where you have to be very careful with premium valuations because trends turn quickly. He says Nike 'got a little bit ahead of itself,' and points to a wave of cushioned sneakers and ankle-support products from competitors. Nike is off roughly 60-80% from highs over five years. He doesn't put a time frame on the decline, though he says popular brands will be 'decidedly uncool' in five years.
“My kids wanna wear Nikes. They want to wear Nikes, but I just think it got a little bit ahead of itself.”at 7:03
The Acquirers Podcast: Small Caps Are About to Have Their Moment | Jeff Weniger ·
Jonathan Boyar · Boyar Value GroupUncertain
Nike's turnaround is tough after self-inflicted errors, but its brand is strong; the valuation may eventually be worth a look.
Boyar blames Nike's slump on self-inflicted mistakes: it alienated retailers, produced bad products and ran a failed experiment with Amazon. This left room for smaller brands such as Hoka to take share. Athletes now have direct-to-consumer reach, so they need Nike less than they did in the Jordan era, which has weakened Nike's power. He still says turnarounds are tough but great brands can recover, and that a brand can be tarnished but is hard to ruin. Tax-loss selling could add pressure in the near term. Carlisle notes that the dividend yield (about 4.5%) may be cut, so the stock is only interesting at a cheap enough multiple.
“Nike is also, they did everything that they shouldn't have done. They alienated retailers, they had bad products. Turnarounds are tough, but they are great brands.”at 59:41
The Acquirers Podcast: Great Companies, Beaten-Down Stocks: Booking & Pool Corp with Jonathan Boyar ·
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Chorus reports what speakers said. It isn't investment advice.